The Innovation and Regulation Chair orgaized a seminar on Innovative Business Models in Digital Economy, December 18th. All the presentations are now available on line. An analysis of the stimulating debates will be proposed soon on this site.
Workshop on innovative business models in the digital economy:
Chinese and European Ways
Télécom ParisTech, 46 rue Barrault, 75013 Paris
December 2009, 18th
The digital economy is now in search of new business models. More and more frequently, new services are offered even if the sustainability of their operation is not ensured: innovators are seeking formulas that will put in front of the production costs of these services, revenue that the market will accept to generate.
Moreover, on activities in increasing numbers, different business models are often tested. We see competition arising between business models: the competition has shifted from services to business models that can make consumers solvent. The innovation concerns now the business models as well as the products themselves. Product innovation, process organization and market design must from now on combine in innovative business models.
This workshop has two aims: firstly, to address innovation in terms of business models, analyze this emerging market of business models, and attempt to characterize the business models involved in the digital economy, and secondly, produce this analysis from two types of markets responding to different logics, the European market and the Chinese market.
This cultural comparison around the business models should provide an interesting field not only for studying the innovation processes at work on business models, but also to better identify structures that could allow their classification.
Programme
Laurent Gille, Telecom ParisTech : Introduction
Tingjie Lu, BUPT, China : Internet of things and application of NFC in China
Konstantinos Liakeas, University of the Aegean, Greece : Online business models in the banking industry
Vincent Grivet, TDF : Business models of the mobile TV
Chen Jinquiao, Ministry of industry and IT, PRC : Development trend of digital city in China
Stephane France, Orange : Business models of IPTV
Li Qi, Xian Jiatong University, China : The innovative mode of employment of the Chinese university students
Jean-Michel Huet, BearingPoint : Business models of social networks
Rémi Douine, The metrics factory : The emergence of content distribution innovative business models : the case of online artists
Xiaodong Hai, BUPT/Telecom ParisTech : Business model of QQ IM in China
Wang Shengzhi, BUPT, China : ICT industry and e-commerce in China
- « Network Industries and Digital Economy » Master
The 2009-2010 academic year, has been opened by the launch of the Network Industries and Digital Economy Master in which the Chair is heavily involved from its origin, education being one of its main objectives.
Teaching in the NIDE Master, begins early September, with more then thirty students.
This master is an international graduate program of excellence. Its aim is to train dynamic students to allow them to master the principles driving network industries and the digital economy. The programme will give the students a comprehensive and scientifically grounded set of analyses and methodologies to monitor the rapidly evolving phenomena. This program should boost their careers either in the academia or in companies, governments, consumer based organizations, or institutions of regulation.
The programme has two paths (Research and Professional) and four themes for specialisation : Digital Economy, Innovation, Network Industries and Market Design
The Master NIDE is an educational partnership jointly operated by the Universities of the Region Ile-de-France (Paris Ouest - Nanterre La Défense, Paris-Sud 11, Pierre et Marie Curie) and the Grandes Ecoles (Ecole Polytechnique, Supélec, Télécom ParisTech)
Students learn those skills developed by research centres and partner institutions in the areas of network industries and the digital economy. They benefit from a rich and varied environment embedded in research networks and partnerships with businesses and with institutions both at the national and international levels.
Student will acquired recognized competences in economics and in management in the following fields:
- The economics relevant to understand the dynamics of markets in network industries and to deal with their regulations.
- The corporate strategies and the firms? ability to change their organization as well as marketing and production models.
- The institutional mechanisms and legal principles impacting on the management of firms and the organization of markets.
- The combined technical and economic dimensions of networks.
- 2009-2010 Program of seminars
Economics of content
Spring 2010, the Chair will organize a seminar on economics of content and the digital economy. This seminar will address the concrete problems of compartmentalization of the regulation, the competition between business models -free or not-, vertical integration. This seminar will be organized with the GIS Media and Digital technology.
Cloud Computing
Summer 2010, the Chair will address the question of Cloud computing.
The Chair will also propose a series of brief seminars. The principle of these seminars will be to present an innovation or an innovating application as a ?case study? and starting from academic work to address the new questions for regulation raised by these innovations. Do these emergent innovations change the stakes of the regulation?
The following topics will be proposed:
- Governance of the communities and wikis;
- Safety and private life;
- Regulation of contents and interoperability of networks and equipments;
- TIC and health,
- Géolocalisation;
- Communicating cars.
- Interoperability - Workshop in Paris - June 23-24 2009
For end users, interoperability, (in fact, non-Interoperability, as far as interoperability, when it works, is ?invisible?) as regards communication and information technologies, is generally considered as a technical obstacle in the use of a product or a service. This obstacle is especially negatively felt in a world like the Internet world, where interoperability is assumed to be completed, allowing all kinds of exchanges of contents of any kind. But interoperability is a question with many dimensions: technical, of course, (and this one is not always the most difficult to solve), but also economic, legal, policymaking, each one of these dimensions knowing, moreover, internal tensions. These are : protection of intellectual property and promotion of competition, innovation on the upstream markets and fragmentation on the downstream markets, opening and effectiveness/control/safety, flexibility and certainty, originality and standardization.
To address all these issues, the Chair organized last June 23rd-24th, a seminar.
- Regulation of the Internet: from technical standards to social norms.
On March 31st, the Innovation and Regulation in Digital Services Chair, jointly with Vox Internet, held a worshop on the technical standardization of the Internet. A dozen of speakers exchanges views on the standadardization process and its economic and social outputs. See programme and presentations.
- Communities governance
Governance issues raised by the communities are many and carrying important stakes. Within the framework of the work carried out within the Chair, Emmanuel Ruzé presents a comprehensive review of literature on regulation and governance of on line communities.
- e-reputation
Reserved until now to key persons, E-reputation relates from now on each and everyone. The advent of a ?participative Internet? had, as a consequence, to disclose quantity of individual and sometimes significant information. How E-reputation is built? Can one control it? Students of Geneva University (HEC) in " Strategic marketing, communication and e-business" , with the support of Pierre-Jean Benghozi, Innovation & Regulation Chair, work this year on this key question for the Internet. The results are available in a Web site and a hypertext file.
